Sooooo, I don’t like the movie Ghostbusters.
I know, I know…movie sacrilege. Well, if anyone’s still reading this blog, let me explain. I didn’t watch the movie as a kid. I don’t know why. I didn’t. We had one, tiny black-and-white TV that my family of six all shared. And when you’re the baby of the family, you don’t get much say as to what you watch. We also didn’t have cable until I was in college, so my viewing options were limited. In fact, most of what I remember being on the tube—thanks to my two older sisters—was Little House on the Prairie. Blech.
But back to the point. What was I saying? Oh yeah, I don’t like those who bust on ghosts…specifically ghostwriters.
This all stems from an interesting conversation I had with a client the other day. We were cordially debating the authenticity of blogs written by someone other than the author attached to the post—a ghostwritten piece. The question was whether or not these pieces were authentic. Were they misguiding readers by slapping a name and headshot next to a piece that the author had minimal or no involvement in creating?
Naturally, as a ghostwriter myself, I replied no! Here’s why.
Ghostwriters are great at sucking the ideas right out of your brain that might otherwise stay there to die. People have great ideas all the time. Sometimes they just need some help organizing and delivering them. And by asking the right questions, ghostwriters can sneak through the halls of people’s brains and find what needs to said.
Ghostwriters are also great at freeing up people’s time to tackle the things they love and the things they’re great at doing. Some people write at a snail’s pace, wrestling over every syllable and thesaurus-hunting for every word. Ain’t nobody got time for that! Give it to a ghostwriter. A good one can have that copy drafted, revised, rewritten, revised and finalized in the same amount of time.
At the end of the day, ghostwriters are writers—see, it’s right there in their name. They put words in what’s called a sentence with relative ease and they like doing it. Sometimes they’ll even intentionally break their beloved grammar rules to drive home a point. It’s okay…they know what they’re doing. Don’t try this at home…leave it to them.
Ghosts are your friends. Don’t be afraid and don’t bust on them. Instead:
If there’s something wrong with your writing style,
who you gonna call?
If your verbiage sucks and it don’t look good,
who you gonna call?