Our Mission

Our digital marketing agency crafts and shares meaningful stories that provoke awareness, empowers human potential, and creates a lasting difference.

Our Mission

Inhale this moment.

We’re a team of contemplatives.

In our lives, we hope to be fully aware of the people and needs that exist in our surroundings, as we seek to find our place in this space. We want to see the worth in others. We want to be kind and compassionate, open to new perspectives, and free of immediate judgment or defense.

In our work, we desire the same.

We want to remain deeply attentive to the needs of small business owners — building long-term relationships on commitment, loyalty, and trust. We want to challenge each other to learn, observe, and grow. And while we draw on our years of experience to create thoughtful marketing solutions, we also want to see the value in running after new ideas.

Find out more about our services.
Meet
Our Team of Marketing Experts
Joe Dudeck
Joe Dudeck
President + Founder

Joe launched Keyhole Marketing in 2012 to help businesses tell a better story. He leverages all aspects of his 20+ years of communications experience within the digital marketing firm, which includes 7 years creating public relations content in Chicago and 7 years in Indianapolis developing marketing campaigns and strategies for nearly 20 different product lines. In 2019, he brought his digital marketing services to Colorado Springs, helping to drive traffic and increase sales for local businesses through various marketing solutions, such as branding, writing, website design and development, internet marketing, search engine optimization, local seo, paid search, social media marketing, and photography.

CliftonStrengths
Context | Adaptability | Restorative | Ideation | Empathy
Myers-Briggs
ENFP—The Campaigner
Shannon Jirik
Shannon Jirik
Assistant Brand Manager

Shannon joined the Keyhole Marketing team after graduating from Olivet Nazarene University, armed with degrees in Communications and Leadership. In the past three years, her roles as Executive Editor, Digital Media Manager, and Marketing Coordinator have fueled a love for marketing as a form of storytelling. Now, Shannon enjoys bringing an editor’s eye to Keyhole’s story, in search of process improvements, spelling errors, and ways to better support small business owners.

CliftonStrengths
Competition | Developer | Futuristic | Command | Belief
Myers-Briggs
ESTJ—The Executive
Abby Israel
Abby Israel
Content Creator

Abby is a Cedarville University graduate with a BA in Organizational Communications. She has two years experience in sales, social media marketing, and product development for a digital marketing agency in Columbus, Ohio. After moving to Indianapolis, she’s spent the past 3 years focused on client and product communications for the healthcare industry, as well as writing blog and social media content for such industries as auto, wedding, personal service, cleaning, and insurance. In her spare time, Abby enjoys selling clothes on Poshmark and getting outdoors with her husband, Joel.

Myers-Briggs
ESFJ - The Consul
Lindsay Beals
Lindsay Beals
Content Creator

Initially on track to pursue teaching on the collegiate level, Lindsay completed graduate studies with an M.A. in Organizational Communications. Her career goals pivoted after enjoying the challenges in public relations and crisis communications management. In addition to working in public relations and communications strategy for multiple universities, Lindsay decided to focus on creating content for a variety of organizations, including a multimillion dollar fitness company, social media influencers, and even churches.

CliftonStrengths
Deliberative | Intellection | Harmony | Consistency | Context
Myers-Briggs
INTJ - The Architect